The Five Factors of Success in Transition….Study!  Study!  Study! 

 

1. Candidate  Who Are You?  3 Paradigms

a. CIP  

b. Tri-Folds

c. Questions

 

2. Company   Who Are They? Where were they?

a. Product

b. People/Leadership

c. Mission Statement

d. Product Placement in Market

e. Media Coverage/Web Placement

 

3. Market Place   Where Do They Fit?

a. Clients   Size/Budgets/Future

b. Market Space   Saturation/Commodity/Opportunity

c. Growth of space/vertical/or industry

d. Impact on market

e. Development of Additional breadth or product lines

 

4. Competitors    Presence

a. Reputation

b. Market Position

c. Impact on Market

 

5. Implied Future   What is Your Potential and what is the company’s potential based on current market trends?

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